10 načina da poboljšate hotelsko poslovanje u ovim izazovnim vremenima

Kako započeti oglašavanje na Booking.com-u [Vodič korak-po-korak]

Kako započeti na Airbnb-u i što trebate znati [Vodič za iznajmljivanje]

6 osnovnih mobilnih aplikacija koje će vam pomoći da razvijete svoj posao iznajmljivanja hotela

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Jeste li to znali?<a href="https://www.mews.com/en/press/the-rise-of-self-check-in-hotels"> 80% gostiju</a> vjerovatnije je return to a hotel that remembers their preferences? That’s not just a stat. It’s a signal. In hospitality, the difference between a one-time visitor and a loyal guest often comes down to one thing: personalized service in hospitality.&nbsp;



Modern travelers crave more than just a bed and bathroom. They demand experiences crafted specifically for them, making personalization in hospitality essential for properties aiming to thrive rather than merely survive.



Hotels mastering personalizacija enjoy enhanced customer experience rates, improved loyalty, and ultimately, increased revenue.



Hajde da razložimo šta personalization in hospitality really means, how it works in practice, and why it’s the smartest investment your property can make.



<h2 class="wp-block-heading" id="h-why-personalization-in-hospitality-matters">Why Personalization in Hospitality Matters</h2>



Guests’ expectations have increased as they don’t book rooms anymore. They book experiences. Tailored services in the hospitality posao create meaningful connections that transform ordinary stays into extraordinary memories.



Think about your own putnička iskustva. Which ones stand out? Probably those who showed napori za personalizaciju by remembering your name, anticipating your needs, or surprising you with something that felt like yours, therefore creating a nezaboravno iskustvo.



Let’s be real — you’re now more likely to be a gost koji se vraća.&nbsp;



<h2 class="wp-block-heading" id="h-creating-memorable-guest-experiences-through-personalization">Creating Memorable Guest Experiences Through Personalization</h2>



stvaranje nezaboravna iskustva has been a lifetime priority in the ugostiteljska industrija. There’s a balance between personalization and customer satisfaction to be found when tailoring guest needs and ensuring a positive overall experience.&nbsp;



<h3 class="wp-block-heading" id="h-know-your-guests">Know Your Guests</h3>



Temelj personalizirano iskustvo gostiju begins with understanding:



<ul class="wp-block-list">
<li>Guest preferences and interests</li>



<li>Reason for their stay</li>



<li>Previous history with your property</li>



<li>Special occasions, they might be celebrating</li>
</ul>



This information allows you to deliver services that resonate on an individual level, turning a standard stay into something worth talking about.



<h3 class="wp-block-heading" id="h-tailor-every-touchpoint">Tailor Every Touchpoint</h3>



Personalized service in hospitality should extend across the entire guest journey:



<ul class="wp-block-list">
<li>Pre-arrival communications addressing specific needs</li>



<li>Customized room setups based on preferences</li>



<li>Personalized recommendations for local experiences</li>



<li>Tailored amenities reflecting guest interests</li>
</ul>



<h3 class="wp-block-heading" id="h-leverage-technology-wisely">Leverage Technology Wisely</h3>



Modern property management systems like<a href="https://bs.otasync.me/hotel-management-solution/"> OTA Sync</a> enable deeper personalizacija while streamlining operations:



<ol class="wp-block-list">
<li>Guest profiles: Track preferences and past stays to anticipate needs</li>



<li>Mobilne aplikacije: Offer customized check-in experiences and personalized information</li>



<li>Automatizirane komunikacije: Send tailored messages at the right moment in the guest journey</li>
</ol>



<h2 class="wp-block-heading" id="h-the-role-of-storytelling-in-personalization">The Role of Storytelling in Personalization</h2>



Storytelling creates powerful opportunities to enhance personalized service in hospitality. When staff share meaningful narratives about:



<figure class="wp-block-image aligncenter size-large"><img loading="lazy" decoding="async" width="832" height="1024" src="https://api.otasync.me/wp-content/uploads/2025/07/visual-selection-56-832x1024.png" alt="Storytellng examples with the goal of creating a more personalized experience for hotel guests" class="wp-image-17599" srcset="https://api.otasync.me/wp-content/uploads/2025/07/visual-selection-56-832x1024.png 832w, https://api.otasync.me/wp-content/uploads/2025/07/visual-selection-56-244x300.png 244w, https://api.otasync.me/wp-content/uploads/2025/07/visual-selection-56-768x945.png 768w, https://api.otasync.me/wp-content/uploads/2025/07/visual-selection-56.png 1152w" sizes="auto, (max-width: 832px) 100vw, 832px"></figure>



These stories create emocionalni angažman that guests remember long after checkout.



<h2 class="wp-block-heading" id="h-practical-ways-to-implement-personalized-guest-service-in-hospitality">Practical Ways to Implement Personalized Guest Service in Hospitality</h2>



So you know the importance of personalized experiences in hospitality, but you might be wondering how to implement personalizacija practices. Let’s break this down and enhance guest satisfaction. ⬇️



<h3 class="wp-block-heading" id="h-1-train-staff-in-the-art-of-personalization">1. Train Staff in the Art of Personalization</h3>



Your team needs to recognize opportunities for personalizacija and feel empowered to act on them. This includes:



<ul class="wp-block-list">
<li>Adresiranje guests by name</li>



<li>Remembering returning guests’ preferences</li>



<li>Noticing and acting on posebne prilike</li>



<li>Being attentive to subtle cues about needs or interests</li>
</ul>



<h3 class="wp-block-heading" id="h-2-create-customized-service-packages">2. Create Customized Service Packages</h3>



ponuda prilagođena iskustva based on guest profiles:



<ul class="wp-block-list">
<li>Spa treatments aligned with preferences</li>



<li>Activities matched to interests</li>



<li>Dining options accommodating dietary restrictions</li>



<li>Room amenities customized to personal taste</li>
</ul>



<h3 class="wp-block-heading" id="h-3-implement-hotel-loyalty-programs-with-personal-touches">3. Implement Hotel Loyalty Programs with Personal Touches</h3>



Make guests feel valued by rewarding repeat guests with benefits that matter specifically to them:



<ul class="wp-block-list">
<li>Room upgrades based on known preferences</li>



<li>Late check-out when their schedule requires it</li>



<li>Exclusive amenities aligned with their interests</li>



<li>Special recognition of their loyalty</li>
</ul>



<h3 class="wp-block-heading" id="h-4-gather-and-act-on-feedback">4. Gather and Act on Feedback</h3>



Use guest feedback to continuously refine your approach to personalized service in hospitality:



<ul class="wp-block-list">
<li>Conduct post-stay surveys</li>



<li>Monitor online reviews</li>



<li>Have staff record guest comments</li>



<li>Make adjustments based on what you learn</li>
</ul>



<h3 class="wp-block-heading" id="h-fun-fact">💡 Zanimljiva činjenica:</h3>



Hotels that empower staff with guest data see a <a href="https://www.renascence.io/journal/how-hotels-enhance-customer-experience-cx-by-mapping-and-optimizing-the-customer-journey">20% povećanje</a> in loyalty, as guests appreciate the highly personalized approach.&nbsp;



<figure class="wp-block-image aligncenter size-full"><img loading="lazy" decoding="async" width="1024" height="746" src="https://api.otasync.me/wp-content/uploads/2025/07/blog-slicice-31.png" alt="Comparing Revenue growth with increased guest loyalty after personalization efforts in hotel" class="wp-image-17600" srcset="https://api.otasync.me/wp-content/uploads/2025/07/blog-slicice-31.png 1024w, https://api.otasync.me/wp-content/uploads/2025/07/blog-slicice-31-300x219.png 300w, https://api.otasync.me/wp-content/uploads/2025/07/blog-slicice-31-768x560.png 768w" sizes="auto, (max-width: 1024px) 100vw, 1024px"></figure>



<h2 class="wp-block-heading" id="h-revenue-and-the-future-of-hospitality">Revenue and the Future of Hospitality</h2>



Personalizacija gostiju is a growing topic within the hospitality business, from technology and guest needs. Over the last few years, guests have increased expectations for personalizacija throughout every stage of the guest journey, especially when booking through direct channels.



U današnje vrijeme, online kupovina has become king. Everything a gost wants to know about their stay is expected to be clearly advertised online before they confirm a booking, and is definitely expected to be delivered in services.



Stay ahead of the online game and know what the guest needs or wants before they walk through the door, and you’ll have them in awe. Increasing zadržavanje kupaca is an increase in Prihoda, I personalizacija is what’s going to make this happen.&nbsp;



Businesses that excel in personalizacija vidjeti <a href="https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right-or-wrong-is-multiplying">40% veći prihod</a> compared to competitors, as <a href="https://www.salesforce.com/resources/articles/customer-expectations/">&nbsp;65% of today’s consumers</a> radujem se prilagođena iskustva.&nbsp;



<h2 class="wp-block-heading" id="h-how-ota-sync-enhances-personalization-in-the-hospitality-industry">kako OTA Sync Enhances Personalization in the Hospitality Industry</h2>



OTA Sync's cloud-based property management system (pms) offers powerful tools to deliver personalized experiences:



<ol class="wp-block-list">
<li>Comprehensive Guest Profiles: Store and access customer data such as guest preferences, history, and special requests at your fingertips. Acquire the ability to provide personalizovane preporuke. </li>



<li>Aplikacija za goste: Allows guests to:
<ul class="wp-block-list">
<li>Prijavite se bez napora</li>



<li>Select personalized add-ons and extras</li>



<li>Access tailored recommendations</li>



<li>Receive instant notifications relevant to their stay</li>
</ul>
</li>



<li>Automatizirane komunikacije: Send personalized emails for:
<ul class="wp-block-list">
<li>Potvrde rezervacije</li>



<li>Pre-arrival information</li>



<li>Post-departure thank you messages</li>



<li>Special occasion greetings</li>
</ul>
</li>



<li>Data Insights: Analyze guest behavior to identify trends and preferences that can inform your personalization strategy. </li>
</ol>



<h2 class="wp-block-heading" id="h-the-business-impact-of-personalized-service-in-hospitality">The Business Impact of Personalized Service in Hospitality</h2>



Implementacija personalized service in hospitality delivers measurable benefits:



<ul class="wp-block-list">
<li>Povećano zadovoljstvo gostiju: When guests feel truly seen and valued, their overall satisfaction skyrockets.</li>



<li>Higher loyalty and repeat business: Personalized experiences create emotional connections that bring guests back.</li>



<li>Premium pricing potential: Guests willingly pay more for experiences tailored to their preferences.</li>



<li>Positive reviews and word-of-mouth: Personalized touches often feature noticeably in reviews, attracting new guests.</li>



<li>Konkurentska diferencijacija: Among similar properties, personalization helps you stand out.</li>
</ul>



<h2 class="wp-block-heading" id="h-transform-your-guest-experience-today">Transform Your Guest Experience Today</h2>



Bilo da pokrećete a butik hotel, puna usluga odmarališteili kompleks za iznajmljivanje za odmor, OTA Sync je napravljen da vam pomogne automatizovati, optimizirati, I maksimizirati prihod while keeping guests at the heart of a personalizirano iskustvo.



Zbog tehnologije zasnovane na oblaku, troškovi su drastično smanjena, dnevni zadaci su automatizirani, a ukupna efikasnost i prihodi nekretnine su povećani.



OTA Sync has over 3,000 satisfied users in 24 countries around the world.



Postoje četiri kompletna rješenja za upravljanje hotelima i apartmanima:



<ul class="wp-block-list">
<li><a href="https://bs.otasync.me/hotel-management-solution/">Sistem upravljanja imovinom</a> &amp;<a href="https://bs.otasync.me/guestapp/"> Mobile App</a></li>



<li><a href="https://bs.otasync.me/booking-engine/">Rezervacioni sistem</a></li>



<li><a href="https://bs.otasync.me/chanel-manager/">Menadžer kanala</a></li>



<li><a href="https://bs.otasync.me/guestapp/">Aplikacija za goste</a></li>
</ul>



<h2 class="wp-block-heading" id="h-special-offer">🚨Posebna ponuda</h2>



Želite biti u toku i primati posebne ponude i popuste? Imamo te!



OTA Sync rewards smart hoteliers by giving out<a href="https://share.hsforms.com/1xvwRnSkPQUq4gT-Uqzybsg57s4r"> special discounts!</a>



<h2 class="wp-block-heading" id="h-keep-reading">Nastavite čitati</h2>



<ol class="wp-block-list">
<li><a href="https://bs.otasync.me/blog/7-tips-to-use-your-hotel-booking-engine-for-direct-bookings/">7 savjeta za korištenje sistema za rezervacije hotela za direktne rezervacije </a></li>



<li><a href="https://bs.otasync.me/blog/hotel-data-security-how-the-hospitality-industry-protects-guest-privacy/">Sigurnost hotelskih podataka: Kako ugostiteljska industrija štiti privatnost gostiju </a></li>
</ol>



<a href="https://bs.otasync.me/blog/how-matilde-beach-resort-masters-dynamic-pricing-with-ota-sync/">How Matilde Beach Resort&nbsp;</a>

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